What You Can See in the Integrated Tab
1. Filters
You can refine the data displayed using the following filters:
Roadmap
Campaign Send Date
Campus
These filters help you narrow down integrated campaigns by academic cycle, sending period, or specific campus groups.
Key Metrics & Visuals
1. Average Response Rate
Shows the overall average response rate across all integrated campaigns within the selected filters.
This helps you understand general learner engagement for integrated messaging.
2. Campaigns Sent
Displays the total number of integrated campaigns sent during the selected period.
This gives a quick snapshot of your integrated campaign activity.
3. Integrated Campaign Response Rate (Bar Chart)
A ranked list of integrated campaigns showing:
Campaign name
Send date
Individual response rate
This makes it easy to spot which campaigns performed best and identify those that may need further review or optimisation.
4. Integrated Campaigns Performance Summary (Table)
A detailed table showing the performance breakdown for every integrated campaign:
Integrated Campaign Name
Sent %
Delivered %
Responded %
Failed %
This section helps you drill into delivery quality and engagement levels at a campaign-by-campaign level.
How This Helps You
The Integrated tab allows campaign managers to:
Track the performance of all integrated campaigns in one place
Measure engagement and delivery trends
Compare campaign effectiveness
Identify campaigns that may need follow-up or content improvements
Monitor campus-specific response variations
This gives you a full picture of how integrated campaigns are contributing to learner engagement and overall outcomes.
Need Support?
If any data looks unexpected or if you need help interpreting your integrated campaign results, please get in touch through the pop up chat on the lower right part of your portal — we’re happy to help.